RevenueWell

Background

RevenueWell is a patient relationship management platform designed to integrate seamlessly with the systems dental practices already use. I helped evolve the brand to feel more friendly and approachable—qualities that resonate with its core audience.

Since office managers are often both the decision-makers and daily users, it was important to position the brand as an intuitive, time-saving tool that fits easily into the rhythm of a busy day.

Teammates

  • Adam Trybula, Senior Brand Manager
  • Katherine Stover, Senior Brand Designer
  • Rachel Maher, Senior Brand Designer

Simplified type and color palette


Bespoke icon set


Redesigned website, product marketing, and editorial illustrations